2025 was the Year of Innovation for Upstream and the reuse movement. Join us in celebrating everyone’s accomplishments.

Exploring the role of policymaking as it relates to a just transition to a reuse economy.

Upstream shares what stood out to us after attending Climate Week NYC 2025 in New York City, NY.

Part III of a conversation with Jo Banner and Frankie Orona, an installation of Upstream’s project exploring the role of reuse in a Just Transition.

Part II of a conversation with Jo Banner and Frankie Orona, an installation of Upstream’s project exploring the role of reuse in a Just Transition.

image credit: Society of Native Nations

We are ready for the next step beyond pilots to ensure that reuse becomes systemic and widespread: we are ready for enduring projects. 

Themes and throughlines in the conversations occurring at packaging and sustainability conferences that provide a snapshot of where reuse is gaining traction, and where it is hitting snags.

Upstream’s policy team shares 2024 highlights.

We know reuse plays a crucial role in a just transition to a more sustainable economy—but we’ve not yet explicitly stated how and why this is so.