Muuse
Muuse provides a smart platform for returnable packaging. Their proprietary tech provides the traceability and accountability for reusable packaging for to-go packaging. They also provide reusable packaging, sourcing from the open market, reverse logistics, design, consulting and data services to clients.
Business Profile
Business Model: B2B model with a flat monthly service fee to use platform, packaging, logistics packages etc. It's free for customers to borrow and return reusables.
Product Material: Any reusable can be integrated into the platform, prioritizing polypropylene plastic and stainless steel as the most appropriate materials for function and circularity
Sizes: Any. They source 8, 12, 16, 20, 24 oz cups; 1, 1.3 litre food containers, 1 litre soup bowls, 13" pizza trays
Where it works: Takeaway systems at any food service provider - cafes, restaurants, canteens, corporates, schools, events
Service Area: North America & Asia
Country: US, Canada, Singapore, Hong Kong
Business types using service: Property developers, corporates, cafes, restaurants, food courts, F&B chains, municipalities
Fee to business: Varies from USD $25 for 20 reusables (small cafe) through to $100k for annual programs with municipalities and brands
Fee to customers: None
Return systems: Return to store, to a dedicated return bin. Available house collection in Toronto.
Average return rate: 98% - verified through the Muuse smart platform
Systems access: Downloadable app, as well as a browser version for easier first-time use.
Ware washing: Decentralized model with cafes & restaurant partners washing reusables returned back to them. Centralized washing services with daily collection & cleaning provided for larger clients
Technology: Platform can incorporate both QR (most common) or RFID.
